Colour is one of the most powerful tools at a designer’s disposal, yet few truly understand how much it can do for them, and the immediate difference it will make to the popularity and success of their website.This is the complete guide to creating a unique, practical and appropriate colour palette for any web design project. Building on the basics, starting with essential - often misunderstood - terminology and an understanding of traditional colour palettes, the book then moves on to practical, real-world examples of sites with fantastic colour schemes.A one-stop shop for a complete knowledge of digital colour, this book will give the designer the confidence to create their own palettes and apply colour successfully to their designs.