Complete Facebook Ads & Marketing Training Course - 2022

I have ten years experience of running & managing Facebook Ads marketing. During these ten years, I have managed & spent over $1.5 Million on ads with target audience all over the Globe. In this course, I will reveal everything which I learned on Facebook ads with practical demonstration of my WINNING Ads strategies. I have trained over 50,000+ students Worldwide & have assisted over 100+ companies in forming their DigitalMarketing strategies. In this course, I will demonstrate following WINNING campaigns strategies directly from the ads manager to explain the power & integration of eight Facebook Ads Success factors:I will reveal my $38,000 Winning Campaign Strategy ABO structure analysis of $21,500 & $20,000 campaigns with single ad set strategyCBO structure $47,000 Campaign case study with key success indicatorsLLA 1% Purchased Event - $21,000& $16,500 campaign case studyPlacement selection suggestions with the help of $40,000 Campaign case study$41,000 campaign case study to explain the impact of Ads relevance diagnostic tool on overall resultsLearning Outcome: Learn the Five Key Pre Requisites before creating a successful CampaignHow to select right marketing objectiveHow to integrate Facebook Ads Sales Funnel with marketing objectiveHow to structure Facebook Ads CampaignsAd set Budget Optimization (ABO) vs Campaign Budget Optimization (CBO)How to select the right marketing budgetIntegration of marketing budget with Ads AlgorithmImportance of Facebook PixelHow to create Killer AudiencesHow to select right core audienceHow to create & utilize custom audience for optimal resultsHow to create remarketing audience for optimal resultsHow to create & utilize Lookalike Audience (LLA) to reach fresh prospectsHow to select right Ad placementLearn the four key elements of successful adHow to spot & utilize a WINNERadHow to spy competitors ads to save time & moneyHow to get consistent results after Winning Ad identificationHow to test, measure & optimize ads, ad sets, campaigns & ad account for consistent resultsSection 1: Complete Guide to Facebook Ads in 2021Section one will cover the basic guide of Facebook Marketing. The course will start off with six reasons why everyone needs to run Facebook Ads. In the second video, I have revealed EIGHT key success factors & have briefly covered each of the factor with examples. The eight success factors are policy compliance, realistic goal, audience identification, budget planning, engaging creatives, measurement & optimization, continuous testing & understanding ads algorithm. The entire course is structured around the eight key success factors. While explaining each layer of Facebook ads, I will be linking every key success factor for better understanding. Section 2: Ads Manager Walkthrough & Five Campaign Success Pre RequisitesSection two is divided in to two parts. In the first part, I have shared my $38,000 ever green campaign as an example to set the pace of this course. Ads manager demonstration topic has been covered after the example. In the second part of Section two, I have revealed the FIVE key Facebook Ads Campaign Pre Requisites. Policy compliance, Optimized Facebook Page, Optimized Website, Facebook Tracking Pixel & customer query management are the five pre requisites. Follow these five pre requisites; If you are planning to play a long-term game on Facebook. No entrepreneur or advertiser likes to flavor the disaster of getting their ads account disabled. This is the core reason why everyone has to follow the five pre requisites before even creating a campaign. Section 3: Marketing Objective & Sales FunnelIn section three you will learn the importance of selecting the right marketing objective. Like stated above, selecting a realistic goal is the second key Facebook Ads success factor. After following the five pre requisites; the first option that advertiser needs to select for creating a campaign is marketing objective. Imagine running an engagement campaign when your goal is to get website clicks? Marketing objective is integrated with advertiser set KPI’s. There are three categories in marketing objective that are awareness, consideration & conversion. Each category has several sub categories. Every option in marketing objective is linked with Facebook Ads Sales Funnel. I have covered the integration of sales funnel & marketing objective with examples. Section 4: Campaign Structure & BudgetSection four has two parts. After selecting the marketing objective, advertiser have to finalize the campaign structure. The first part of this section will cover how an advertiser can select ABO or CBO campaign structure with examples. Selecting the right structure sets up the tone of a successful campaign. After the campaign structure advertiser has to select the right marketing budget. There are multiple basic and advanced options available in budget section. Give a realistic budget to your campaign in order to exit the ad set learning phase as soon as possible. This is where the eighth Facebook Ads success key of “Understanding the