Unless the rock you’re living under is buried deep underneath a tree on a desert island lost in the middle of the Pacific, you’re probably already clued in to the most popular website this side of the search engines.Facebook has long been held as the sacred destination of Internet Marketers. They’ve longed to turn the website’s immense traffic into social marketing gold, but few have been able to break through and monetize the site.During the MySpace heyday, people were spoiled by the ability to use the social networking features to expand their customer base. Smart marketers would routinely find thousands of new friends and convert that traffic with simple marketing techniques.People who expected to easily make the transition from MySpace to Facebook faced a surprisingly difficult scenario. Facebook’s clientele wasn’t nearly as accepting a marketing population as MySpace was and most marketers soon gave up, declaring that Facebook was useless for their purposes.