Make Money Taking Surveys - Guide to Taking Paid Surveys Online Make Money Taking Surveys - The Book is jam packed with ideas and facts about working from home taking paid surveys. More than 250 sites where you can participate in paid surveys to make money and influence the type of products that are on the market. You will find plenty of tips on how to build a business by taking online surveys, and what you will need to do when you decide to begin taking paid surveys. Why Surveys? You might ask, why would a company pay for my opinion? The answer is that market research is a cornerstone of sales. When companies develop products their first step is to figure out what consumers want. To do this they often enlist the help of a market research firm. Large corporations will even have their own market research departments to help them find out what consumers want or need. The key to this research lies in finding people willing and able to answer questions about products, lifestyle, and experiences. These companies spend a lot of money making sure that the products they develop will be marketable to consumers, and a chunk of that money can easily be yours.