More Than Influence: Legal! Navigating Industry Regulations

Our most requested course deep diving into the industry regulations, why they’re important, how you can be compliant in everything you do, and what will happen if you aren’t-Video Courses built from ten years of working directly with creators, five years at some of the biggest brands in the world, and two years delivering workshops and keynotes at some of the industrys leading events. We’ve spent years perfecting our training series; from understanding the basics of influencer marketing, to unpicking KPIs, and delving into the complexities of industry law. Whether you’re a creator, a brand, or just somebody who wants to understand more about influencer marketing, we will be regularly launching digitised versions of some of our most popular courses and keynotes. What you’ll learn:-What #ad actually means and when you need to use it-A deeper understanding of law-An answer to all of the questions you’ve asked about industry regulations- First hand examples of what happens if you break the lawWho is it for:- Creators, brands and agencies looking to improve their compliance and understand best practices- Anybody interested in learning more about the influencer industryGeo started her “influencer” career 13 years ago, making pocket money by building blogs and editing content for the world’s early bloggers and YouTubers, going on to manage talent directly as a result. Fast forward to now and she is still crazy about this fast-paced, ever-evolving industry, and has worked agency-side and in-house at some of the most exciting brands in the world, from L’Oral, to Culture Trip, Benefit Cosmetics to Five Guys, and dozens of other brands in between. Geo has lead influencer activations over 6 continents, with budgets from 100 to 1M, and spends her days speaking at industry events, leading influencer marketing courses and working with brands to deliver impactful and exciting campaigns.