In order to grow a successful business, it is more important than ever to have a strong presence on social media. Not only do business owners need to have accounts on various social media platforms, they need to continuously post content. This social media guide for service based businesses will help new and existing business owners set up, use and advertise on popular social media channels including Facebook, Twitter, LinkedIn, Snapchat and Instagram. This book contains step by step instructions and images to help set up your accounts and advertise. Bonus tips and tools are included to help you run successful social media marketing campaigns.