Publisher’s Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.Create professional-quality web sites in no time with help from hands-on tutorials. Fully updated to cover the latest technologies and techniques, Web Design: A Beginner’s Guide, Second Edition, explains how to analyze site requirements and create a web-development proposal to plan and document your project. You’ll learn how to design an attractive, easy-to-use web site, focusing on key issues such as color, layout, navigation, typography, and images. Discover how to incorporate JavaScript, cascading style sheets (CSS), HTML/XHTML, Flash, and more to take your design from mockup to code. Boosting web site traffic through search engine optimization, e-mail design, and online advertising is also covered in this fast-paced guide.Designed for Easy LearningKey Skills & Concepts—Chapter-opening lists of specific skills covered in the chapterAsk the Expert—Q&A sections filled with bonus information and helpful tipsNotes—Extra information related to the topic being coveredTips—Helpful reminders or alternate ways of doing thingsAnnotated Syntax—Example code with commentary that describes the programming techniques being illustratedWendy Willard is a designer, consultant, writer, and educator who has been involved in web design for more than 13 years. She is the author of HTML: A Beginner’s Guide, Fourth Edition, and other books.