Cyber Media And Information Technology Gopi Krishna Sahay Author

The foundation for cybermedia is being laid today in the same way that Marconi laid the foundation for television when he transmitted the first wireless telegraph signals. Thirty years passed between that transmission and the first demonstration of television, in 1926, and it took a decade more for the first regularly scheduled telecasts to be made. Although cybermedia should not take forty years to develop, it will be some time before it is available, especially in a mass-market, or public, form. Because it is nearly impossible to reshape a medium and the policies that control it once it has become established, discussion should begin now about what the new medium will be, how it will work, and how it will be used. A Must-read for anyone considering building a cyber media and information technology. This book cover guidelines; policies to consider; web design issues; the use of portals; and strategies for maintaining, evaluating, and promoting a cyber media and its implementation through Information Technology.