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BT encourages people to participate in its brand story Facebook is now the second-largest driver of traffic to As any engaged couple knows, planning… Read More »BT

pf chang's

P.F. Chang’s

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A Facebook coupon offer drives foot traffic into P.F. Chang’s P.F. Chang’s birthday Facebook campaign helped it grow its fan base to 420,000—more than double… Read More »P.F. Chang’s



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1-800-FLOWERS.COM uses merchandising insight to deliver what customers want The Mother’s Day campaign increased engagement with 1-800-FLOWERS.COM’s wall posts by 393 percent. As a florist,… Read More »1-800-FLOWERS.COM



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Diageo test generates sales by investing in Facebook Ads Facebook Premium Ads helped Diageo step up sales collectively across five of its brands participating in a Nielsen… Read More »Diageo



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Ford shares its new 2011 Explorer with the world by unveiling it on Facebook In a survey of Facebook fans exposed to the campaign, 77… Read More »Ford



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Starbucks engages fans by letting them choose which city gets the Pumpkin Spice Latte first Calgary was the winning Canadian city, earning 16 percent of… Read More »Starbucks



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Sharing our culture At Facebook, we’re focused on developing technology that gives people the power to share and makes the world more open and connected.… Read More »Wildcard


  • by puts customers at the center of product innovation has found a reliable and cost-saving product innovation tool in Facebook. Creating a product that’s… Read More »

bud light

Bud Light

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Bud Light redefines event marketing by bringing an offline event to life on Facebook Sharing the Bud Light Hotel event on Facebook resulted in a… Read More »Bud Light